The Importance of Headshot Photography - Dan Cantero Headshots
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The Importance of Headshot Photography

A great headshot is a photograph of the head and shoulders, typically used for business purposes. A headshot can be a very important part of your marketing strategy if you are running a company or working in a corporate environment. Headshots help give people an idea about what type of person they might get to work with on their team, which means headshots need to be done right! In this blog post, we will talk about why headshots are so important to your personal branding.

My name is Dan Cantero and I am a corporate Sydney corporate headshot photographer and I am going to give you an insight on why I think headshot photography is a really important part of your personal brand. In order to capture your best features, it is important that the photographer they choose takes some time before starting any shooting session with you (the client). It can be really helpful if you speak to your photographer to get an idea of what kind of images you need.

Why is personal branding important?

Personal branding aligns your business to an expectation. If your products and or services are of a high standard, your branding needs to match that expectation. This way, when the client makes contact or purchases from you, the end result is exactly what they were expected all along. It will also help you attract the type of customer that is looking for the level of service that you are portraying.

What are headshots?

Headshot photography is a photograph that represents you in the online world. It will often be the first impression that someone gets from you which is why it’s so important that it is the right photo.

What is headshot photography?

The definition of a headshot photograph is a photo where your face is seen clearly. The composition of the photo can change to show more than just your face thought. It can vary from a 3/4 shot that goes from just below the waist up to a little over your head.

The importance of headshots in personal branding.

For professional people, it is important that they have a professional looking headshot to help them with their social media profiles, website and any other places they need it for advertisement purposes. Headshots can be used as the key image on your branding and it can really set you apart from your competition.


How to find a headshot photographer.

Start by looking for local photographers in your area that specialise in headshot photography. The headshot photography industry in Sydney is booming. There are so many talented, local photographers that you can choose from which will make the process of finding a photographer easier for you.

To find your perfect headshot photographer, visit their website and look through their portfolio to see if they have any headshots that would suit your needs best. Also, make sure that you contact them and ask them questions about the headshot style that you need and see if that is something that they can deliver.


You will not be disappointed with the difference that a professional headshot will make for you. It is a great way to show your personality and stand out in the crowd. When headshots are done right, they can have an amazing effect on those that see them.


Dan Cantero

Dan Cantero Headshot Photography Sydney